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	<title>Comments on: Talking about the what</title>
	<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/</link>
	<description>The blog for the corporate communicator</description>
	<pubDate>Wed, 20 Aug 2008 14:48:15 +0000</pubDate>
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		<title>By: BreadBox</title>
		<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-212</link>
		<author>BreadBox</author>
		<pubDate>Fri, 02 Nov 2007 02:00:32 +0000</pubDate>
		<guid>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-212</guid>
					<description>I'm not convinced that blogs are the way for most companies to go: they tend to be more freewheeling and less controlled than a lot of CEO's would be comfortable with: there are cases I've seen which are done well, and work: for exanple, Adobe's support for Linux is done through a blog: but even there, the corporate control issue is front and center much of the time.&#160; N.</description>
		<content:encoded><![CDATA[<p>I&#8217;m not convinced that blogs are the way for most companies to go: they tend to be more freewheeling and less controlled than a lot of CEO&#8217;s would be comfortable with: there are cases I&#8217;ve seen which are done well, and work: for exanple, Adobe&#8217;s support for Linux is done through a blog: but even there, the corporate control issue is front and center much of the time.&nbsp; N.</p>
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		<title>By: dak-ind</title>
		<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-213</link>
		<author>dak-ind</author>
		<pubDate>Fri, 02 Nov 2007 02:29:49 +0000</pubDate>
		<guid>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-213</guid>
					<description>hola!
i am fortunate in my blog in that i write about my children.  sure, noone but our family "really" cares, BUT, for us, we have family spread around the world and this way an uncle in the phillipines and a grandparent in florida can keep up with us and the boys as handily as my own mother, who is just blocks away.  i have a few odd readers whom i met while surfing for others who just wrote about life, and then of course our beloved Michele.  some of you whom ive met through the world of blogging i value as much as my "real" friends.  i look so forward to seeing Naomi leave me a comment or write a new post.  i enjoy readding thought provoking prose, often with odd beautiful photography from you.  i enjoy the "friendship" of a teenager in holland, who uses his blog to learn english and keep a diary.  there is a blog for everyone, and blogfriends for everyone, too.  so, i always encourage everyone who wants to blog to do so.  corporately, we see it alot in Oregon businesses (like Nike) and although occasionally it can cause some raised eyebrows, cmomunication in any form, i think is excellent.

ok i rambled.  -m</description>
		<content:encoded><![CDATA[<p>hola!<br />
i am fortunate in my blog in that i write about my children.  sure, noone but our family &#8220;really&#8221; cares, BUT, for us, we have family spread around the world and this way an uncle in the phillipines and a grandparent in florida can keep up with us and the boys as handily as my own mother, who is just blocks away.  i have a few odd readers whom i met while surfing for others who just wrote about life, and then of course our beloved Michele.  some of you whom ive met through the world of blogging i value as much as my &#8220;real&#8221; friends.  i look so forward to seeing Naomi leave me a comment or write a new post.  i enjoy readding thought provoking prose, often with odd beautiful photography from you.  i enjoy the &#8220;friendship&#8221; of a teenager in holland, who uses his blog to learn english and keep a diary.  there is a blog for everyone, and blogfriends for everyone, too.  so, i always encourage everyone who wants to blog to do so.  corporately, we see it alot in Oregon businesses (like Nike) and although occasionally it can cause some raised eyebrows, cmomunication in any form, i think is excellent.</p>
<p>ok i rambled.  -m</p>
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		<title>By: ribbiticus</title>
		<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-214</link>
		<author>ribbiticus</author>
		<pubDate>Fri, 02 Nov 2007 15:04:33 +0000</pubDate>
		<guid>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-214</guid>
					<description>i tend to agree with breadbox.  financial institutions (such as the one i work for) would probably nix this idea as they have concerns about information security.  the choice would probably be a forum over a blog at this point in time.  ;)</description>
		<content:encoded><![CDATA[<p>i tend to agree with breadbox.  financial institutions (such as the one i work for) would probably nix this idea as they have concerns about information security.  the choice would probably be a forum over a blog at this point in time.  <img src='http://www.ar-com.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /></p>
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		<title>By: david, in Big Bear Lake</title>
		<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-217</link>
		<author>david, in Big Bear Lake</author>
		<pubDate>Tue, 13 Nov 2007 16:25:06 +0000</pubDate>
		<guid>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-217</guid>
					<description>is a pine tree alright, or something more substantial, like an oak?  hehe
thank God ( or google) for web logs!</description>
		<content:encoded><![CDATA[<p>is a pine tree alright, or something more substantial, like an oak?  hehe<br />
thank God ( or google) for web logs!</p>
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		<title>By: Michael_ONeil</title>
		<link>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-218</link>
		<author>Michael_ONeil</author>
		<pubDate>Thu, 15 Nov 2007 15:09:12 +0000</pubDate>
		<guid>http://www.ar-com.com/blog/using-words-to-advance-your-business/talking-about-the-what/#comment-218</guid>
					<description>I think your observations are really good, Carmi!  One that I'd add - which kind of sits between/across several of your points - is, can you engage in a "virtual conversation" with people whose viewpoints you respect?  In the end, blogs are about communication - and communication is about dialogue.  A subject/focus that enables you to post hundreds of times - adding to discussion that is already hot in other forums - and which is inspiring research from multiple sources - is probably a good basis for a blog that will not only keep readers interested, but keep *you* interested as well! 

As an additional test - if you're attracting comments, you're on to something...

Lastly, with respect to the corporate blog issue - corporations are going to have to come to grips with new media, I agree with ribbiticus and breadbox - we aren't likely to see widesprad use of blogs that are designed to bare the corporate soul.  I'd expect instead to see large corporations start to use social media to replace traditional (broadcast) advertising...</description>
		<content:encoded><![CDATA[<p>I think your observations are really good, Carmi!  One that I&#8217;d add - which kind of sits between/across several of your points - is, can you engage in a &#8220;virtual conversation&#8221; with people whose viewpoints you respect?  In the end, blogs are about communication - and communication is about dialogue.  A subject/focus that enables you to post hundreds of times - adding to discussion that is already hot in other forums - and which is inspiring research from multiple sources - is probably a good basis for a blog that will not only keep readers interested, but keep *you* interested as well! </p>
<p>As an additional test - if you&#8217;re attracting comments, you&#8217;re on to something&#8230;</p>
<p>Lastly, with respect to the corporate blog issue - corporations are going to have to come to grips with new media, I agree with ribbiticus and breadbox - we aren&#8217;t likely to see widesprad use of blogs that are designed to bare the corporate soul.  I&#8217;d expect instead to see large corporations start to use social media to replace traditional (broadcast) advertising&#8230;</p>
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